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In 2018, while working at a gorgeous cafe In Camberwell, I noticed that our older customers had difficulty reading the small A4 menu. Collaborating with the owner, I created a solution — a spacious tri-fold A3 menu that perfectly catered to our target market. Drawing inspiration from the venue's decor and existing brand elements, I crafted a menu design that seamlessly integrated with the overall ambience.

The final version features a blank inner-middle segment utilised for rotating specials and is printed on lovely recycled stock. 

Fast forward to 2023, and the A3 menu I designed is still proudly serving customers at Our Little Secret, making their dining experience both visually appealing and easily accessible.

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